Ways to Work With XGS
Choose the Right Starting Point for Your Business.
XGS builds the website, lead capture, CRM pipeline, and follow-up system your business needs to look official, capture more opportunities, and turn more leads into customers.
Offers
Pick the level that fits where your business is right now.
Managed Website
A professional site that stays hosted, maintained, and improved so the business always looks credible.
Who it's for
Owner-led businesses that need a professional web presence without managing hosting, updates, or vendor coordination in-house.
Problems it solves
- Outdated or unmanaged website
- No clear path to call, quote, or book
- Nobody responsible for updates, downtime, or edits
What may be included
- Website or landing page
- Conversion-focused structure
- Mobile responsiveness
- Forms, calls, and booking
- Hosting and maintenance
- Approved content updates
- Basic on-page SEO
What is not automatically included
- CRM pipeline setup and lead routing
- Follow-up automation and nurture
- Paid campaigns or media buying
- Custom application or portal development
Recommended next step
Book a Growth Strategy Call so we can review your current site and recommend the right plan.
Website + Lead System
The website, lead capture, CRM, and follow-up connected as one working system.
Who it's for
Businesses that get leads but lose them through slow response, missed calls, scattered DMs, or untracked quote requests.
Problems it solves
- Leads landing in inboxes, texts, and voicemails with no tracking
- Slow first response after a form fill or missed call
- No visibility into how many opportunities are actually in play
What may be included
- Website or landing page
- Lead forms and call capture
- CRM pipeline setup
- Lead source tracking
- Missed-call and follow-up workflow
- Owner notifications
- Launch support and training
What is not automatically included
- Paid ad spend or media budget
- Custom application development
- Ongoing campaign management (available as Growth Management)
- Long-form content production
Recommended next step
Book a Growth Strategy Call and we'll map the exact system for how your business gets customers.
Custom Platform Build
A portal, application, marketplace, or internal tool built around a specific workflow off-the-shelf software cannot support.
Who it's for
Businesses whose operations, customers, or teams need software that does not exist in the template or SaaS market.
Problems it solves
- Off-the-shelf software cannot support the real workflow
- Manual work bridging tools, spreadsheets, and messages
- Customer or team experience limited by rigid third-party platforms
What may be included
- Discovery and scoping
- User and workflow mapping
- Prototype and interface direction
- Phased development
- Testing, launch, and training
- Integrations and automation
- Ongoing support options
What is not automatically included
- Fixed feature list before discovery is complete
- Public pricing — every build is scoped to the workflow
- Ongoing paid campaign management
- Third-party licenses or infrastructure the business chooses to own
Recommended next step
Book a Growth Strategy Call to walk through the workflow and confirm a custom build is the right fit before scoping.
Growth Management
Ongoing campaigns, nurture, creative, reporting, and system optimization once the foundation is in place.
Who it's for
Businesses with a working website and lead system that are ready for continuous execution across campaigns, creative, and follow-up.
Problems it solves
- Systems built but nobody driving them forward
- Campaigns running without iteration or reporting
- Past leads and customers not being nurtured or reactivated
What may be included
- Campaign management
- Landing page and offer iteration
- Lead nurture and reactivation
- Creative and ad assets
- Reporting and optimization
- CRM and automation tuning
- Growth consulting
What is not automatically included
- Ad spend budget (paid to the platforms directly by the business)
- New custom platform development
- Guaranteed lead volume or revenue targets
- Full-service brand or PR work
Recommended next step
Book a Growth Strategy Call so we can review the current system and scope the right ongoing engagement.
How pricing works
Every build is scoped around your business — not a template.
Every build is scoped based on your business, current setup, goals, and the systems needed. XGS will recommend the highest-leverage next step after reviewing your situation.
The goal is not to sell you random services. The goal is to identify what is actually costing you opportunities, then build the simplest system that helps you capture, track, and follow up with more leads.
Which offer fits you
A quick way to find your starting point.
If your website looks outdated or is hard to maintain:
Start with a Managed Website.
If you get leads but lose track of them:
Start with Website + Lead System.
If your workflow needs its own software:
Start with a Custom Platform Build.
If you already have a system but need consistent improvement:
Start with Growth Management.
Ongoing support
Growth Systems Work Best When They Are Maintained.
After launch, XGS can help maintain, improve, and support the systems behind your website, CRM, follow-up, reporting, and campaigns.
- Website support
- CRM and automation updates
- Monthly reporting
- Funnel improvements
- Follow-up improvements
- Campaign readiness
- Growth consulting
FAQ
Common questions about XGS offers.
Ready when you are
Not sure which system fits your business?
Request a Free Growth Audit and we'll identify the highest-priority gaps.